Charles Kolstad

Charles Kolstad

Charles Kolstad
LinkedIn

Current position at Tameson

Digital Marketing Manager

Currently based in

USA

Education background

Bachelor's degree in Mechanical Engineering from the University of St. Thomas

Previous career experience

Websites, e-commerce, and marketing have always been an interest of mine. By combining this with my degree in engineering and working for an e-commerce company selling engineering components, I feel I am good at it, enjoy it, and solve problems for everyday people.

Experience at Tameson

I enjoy the team at Tameson, the culture, working remotely, and being able to still utilize my engineering skills outside of the ordinary. My engineering experience allows me to tailor our marketing efforts to make sense to engineers and non-engineers. This can be hard to do, but I feel we do a good job relaying technical information in a way that is suitable for customers of varying backgrounds.

Main responsibilities

Manage the marketing team and implement marketing strategies to expand our global reach. Search engine optimization, email marketing, advertising, user experience, and ensuring our technical content is correct.

Work-related challenges

Digital marketing is always evolving and it's important to learn new tactics, but also not chasing shiny objects and sticking to what works by following the data.

Favorite product

The two product groups I like the most are our ball valves and our fittings. Ball valves are such a universal valve type and can be used in a variety of applications by changing materials, ports, adding on an actuator, etc. that it's always interesting to see their implementation. Fittings seem boring, but with the vast variety and by clearly understanding the differences allows for you to choose the best one for each application.

Personal background

Favorite things

  • TV Show: Breaking Bad
  • Travel destination: Solomon Islands
  • Music: If I'm relaxing or hanging out it is typically newer country music. If I'm working during the day it's Alternative music, but if I'm working at night I strictly listen to Gregory Alan Isakov.
  • Quote: "Smiles are the true scoreboard."
  • Meal: Buffalo Chicken Sandwiches
  • Season: Summer. Warm weather here in Minnesota that allows you to get out and explore.

Fun facts

I lived abroad for 3 years traveling to a new country every 3 months living out of a backpack and working the entire time.

Pets

Dog named Rosie and two cats named Ginny and Michi.

Hobbies

My favorite hobby right now is fly fishing streams for trout. Walking a river, learning what the trout are eating, choosing the correct fly, and presenting it in a way for the fish to bite is a peaceful, rewarding, and active hobby.

Sports or physical activities

Hike, Canoe, Kayak, and Backcountry camping.